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Sure Website Strategy Of Using An Add-On And Sub-Domain Name

Posted By Vrytek On Friday, June 11th 2010 In Domain News | Tags: addon, Name, Strategy, subdomain, Sure, Using, Website | 
Sure Website Strategy Of Using An Add-On And Sub-Domain Name

Are you a frustrated site owner? Have you ever thought about a website strategy of using sub-domain name or add-on domain? You want to have many different types of projects that you want to run separately but your domain name is not compatible?

You are really stuck about this issue and the moment you think about it you feel like throwing your computer out of the window? Hey, don’t do it! I have good news for you. It ensures that your projects are through without any problems.

You have one website strategy that allows you to operate those projects separately as websites within your primary domain name. You can register a new, expired or premium domain names and add it to your existing website. In fact, you can use this website strategy in marketing your online business.

Why am I saying that you can use it as a website strategy in marketing your online business? You see, the good thing of buying an expired or premium domain name is that they have been already in use for some time. This means that they are popular among surfers, and again they are listed on various directories. This also means that search engines value them.

You won’t spend any bucks and time trying to market your online business so that it becomes popular or for it to be ranked well on the search engines.

There exists a clear distinction between a sub-domain name and an add-on domain name. When you have an add-on domain name, it is like having a separate website with its own content. It has its own URL. There is a fee charged for directing it to your online business.

Sub-domain name on the other hand has a URL linking to your primary domain name. This means that it doesn’t have its own URL hence it is not operating as a separate website with its own content. There is no fees charged for directing it to your online business.

Before buying an expired domain name or a premium domain name to use as your add-on domain or sub-domain, you should appraise it first.

Five Appraisal Qualifications to Consider

1. Appraise the type of extension. A good premium and expired domain name should be the one with a dot com extension.

2. A good expired or premium domain name should have few reputable relevant outbound links and many reputable relevant inbound links.

3. These domain names should be listed to many relevant directories that rank well on the search engines.

4. Premium and expired domain name should qualify the good traits of a domain name such as being short and easy to memorize.

5. They should not be the ones that were used previously by a spam site. Your site will be regarded the same if you use them.

Now you know this website strategy, go ahead and use it.

Choosing Domain Name for Holiday Rental Website

Posted By Vrytek On Thursday, June 10th 2010 In Domain News | Tags: Choosing, Domain, holiday, Name, rental, Website | 
Choosing Domain Name for Holiday Rental Website

Right! You are a happy owner of a holiday home in a sunny (or not so sunny but nevertheless scenic) place. Congratulations! That was a wise and pleasant investment (if you did your homework well). Now you are looking to rent your place sharing your joy with holidaymakers and generating some income from it. Where do you start?

Among many ways to advertise your home, a personal rental website is probably the simplest and the cheapest one. It is more suitable for internet-savvy owners, but hey – you are the one if you are reading this article! All it requires is some of your time along with love towards your property which you already have!

Where shall we start? Domain name, of course! Indeed a very important bit of your website.

Choosing name

Our primary goal is positioning of the website as high as possible in Google search results. We will be choosing a domain name with this in mind.

Although a domain name is not the main factor affecting website position, experts agree it does have influence. And if a domain name helps you jump a few positions higher than your competitor why not use this opportunity?

In order for a domain to fulfill this goal it needs to be keyword-rich. At best the domain name should be the exact phrase a holidaymaker searches for. Exact means exact, i.e. no additional words in it and same word order as in the search phrase.

How do you know which keyword phrases related to your holiday home potential guests search for? Thanks Google there is an excellent tool for that: Google Keyword Tool.

The tool is easy to use and gives you a list of phrases related to the phrase you entered along with search statistics. Two important things to note:

1) At the top of the page where it says something like: “Results are tailored to English, United Kingdom Edit”, click “Edit” and set the language and country to match your target audience. Unless you decide to target specific countries or languages other than English, set it to: “English, All Countries and Territories”.

2) Select “Match Type” to “Exact”. Only this setting will give you accurate search numbers for keywords.

Now enter “italy villas” into the keyword box and hit “Get keyword ideas” button. Make sure “Match Type” is set to “Exact”. Sort the results by “Approx Avg Search Volume”.

You got the list of phrases people search for every month and that are related to your holiday home. Our goal is to find phrases that are free in the extension we are targeting (more about extension later) and that are searched for most often.

You can go through the list now, top to bottom, and build a shortlist of phrases that are suitable for your holiday home website. Or better click on “Download all keywords as .csv (for excel)” and open the downloaded file in Microsoft Excel.

You can try other phrases for your property, for example “italy rentals”, “tuscany homes”, etc. For each of them repeat the above step: save results as .csv, open the file, cut and paste the data to your first spreadsheet so that you have all the results in a single excel document.

At this point you have a long (or not so long) list of domain name candidates in a single excel spreadsheet. You can sort it by “Approx Avg Search Volume” and build a shortlist of names. Remember our goal is to find phrases that are free in the extension we are targeting and that are searched for most frequently. Thus it’s now time to move onto extension!

Which extension?

.com – is the best extension for your holiday home website you can get, however the bad news is all the good names (read: all you can imagine) are taken.

.net – is a good global alternative to .com if .com version is not available.

The above two extensions target global audience, worldwide that is. However what if the majority of your guests come from one country? Registering a domain name in this country’s extension is a good idea then. To name a few, .co.uk and .de are the top popular ones you may want to target.

And now a sweet and important bit about country-level extensions. Google gives slight prevalence to local websites (assuming more influential factors being roughly equal). Consider an example. Let’s assume the two websites ItalyVillas.co.uk and ItalyVillas.com have equal rank and keyword relevance to ‘italy villas’ search phrase. However since ItalyVillas.co.uk has got a more local extension and is hosted in the UK it will show higher in the results presented to a UK-based holidaymaker. Just remember that locality is less important than website ranking and therefore provides advantage only if your website rank is comparable to the ones of your competitors. Plus you need to host your website in the country you are targeting for the locality to work in full.

.eu – heard of it? Yes it exists and available for registrations by Europeans. Not a bad choice for targeting European audience. And it has still got a lot of good free domains to grab.

Anything beyond that, e.g. .org, .biz, .info, .me, .mobi (did you know these exist?) is usually considered 3-d grade and best avoided. However, having said that, search engines do not penalize any exotic extensions, so you can still give them a go. It’s just that your website name won’t look “professional” in potential guest’s eyes. Also users may forget your exotic extension and type .com instead.

At this point you should have a list of domain name candidates along with extensions you want to target. Now it’s time to check what’s available!

Checking availability

Before you dive into exciting world of domain name discovery, a word of caution: do NOT under any circumstances check the availability of names on any website except for trusted ones. Why? – I hear you asking – because there are nasty people out there who write nasty programs and affiliate with shady domain checking websites. Their nasty programs automatically in real time sniff the names you enter and grab any good ones even before you get a chance! This happens within minutes. Stories from real people who lost their ideas to such shady websites come out every other day. So be cautioned.

I recommend this tool for checking domain availability: DomainTools Whois or DomainTools Whois bulk for multiple domain check. This site allows checking of country-level extensions plus exotics: Moniker Whois bulk. These places are known to be safe. (I am not affiliated with these sites, the recommendations come from my own knowledge and experience)

Copy paste your domain list along with extensions to a bulk-checker above and hold your breath.

You can now see what’s available. Pick the domain name with the highest monthly search volume, available in the best extension and..

Register it!

Where? My favorite registrars are Namecheap.com for anything except .eu and Internet.bs for .eu. They offer best price/value ratio in my opinion. (Again I am not affiliated with these websites)

How many?

I know you want a lot now! A lot of websites on different domains all advertising your holiday home. Or you just discovered a stack of good domains – all perfect for your holiday home – and struggling to stick with only one.

An important advice here is to NOT duplicate your website on different domains. This is of absolute importance. Otherwise all of your websites will be penalized by Google or excluded from the search index completely (will not show in the search results that is). So don’t do it.

What you can do instead is having one main website on a single domain with other domains pointing (redirecting) to it. Use “301 Redirect” for that, this option is usually available on the control panel of your hosting account.

Read the most up-to-date version of this article here: Domain name for your holiday home

Finding an Appropriate Domain Name for Your Website

Posted By Vrytek On Friday, June 4th 2010 In Domain News | Tags: Appropriate, Domain, finding, Name, Website, Your | 
Finding an Appropriate Domain Name for Your Website

You need to be aware of different languages used in creating a website; that is easy to access and browse through for the average web-user and have sufficient knowledge of web standards compliance. It is tremendously hard to find a good domain name that’s short, easy to remember, and relates to your website, business, or product. In fact, by the end of the week you could publish a highly enticing report and offer it through your website (in exchange for a newsletter subscription or some other form of lead capture).

Computer companies like Dell and Gateway allow their customers to custom build PCs on their website. Henry’s website is a contented rich site where you can get free and objective information on mastering all aspects of law firm marketing. Search engines send out spiders or robots to evaluate the words you have on your website.

The costs of hosting your new domain property is also relatively inexpensive, ranging from $10 to $40 per month, depending on the company where you buy hosting and the features you would need with your website. Simply having a website will not mechanically result in visits to your website, no matter how compelling the content.

Most likely the work does not come with any of these things and either will your website if it’s designed by a part time website designer or someone offering cheaper services. A few days later you get complaints about some other question and you again react quickly to fix the website.

Possibly you would like some help in writing proposals, designing a latest website, or sending out press releases. You can find freelancers to take on just about any other non-administrative project you can think of – designing your website, writing a business plan, sending out press releases etc.
Doing freelance graphic designing without having your own website is suicide. One week, for instance, you could be networking, another designing a leaflet, another distributing it, and another updating your website. Website redesign firms use high speed connections while designing their original store so they rarely see the increase in page load times.

You can assemble customer information online, post your detailed privacy policy on an easily-accessible page on your website and ask those giving you their information to read it. Before you hire a website designer/developer or SEO expert ask for some case studies of sites they have optimized. If you get a chance, check out their new website.

Be the content creator, not the distributor – Instead of publishing other people’s news on your website think about how cool it would be to have your own feed in print on thousands of other sites.

If a business is serious about breaking into foreign markets, it is imperative that the website is translated into languages of target areas. Website’s reach, when marketed properly, is far greater; and with brilliant web site design, your business can even look bigger and better than your top competitors in your industry.

Domain Name Forwarding And Masking Gets Rid The Bad One

Posted By Vrytek On Monday, May 17th 2010 In Domain News | Tags: Domain, Forwarding, Gets, Masking, Name | 
Domain Name Forwarding And Masking Gets Rid The Bad One

Are you just plain fed up with your current domain name? The world of business is full of decision making. The decision made today becomes tomorrow success or failures. There are some decisions once made they become final. There will be no option for amending them hence the business has to live with them.

Once a decision is made to register a website name, and indeed it’s registered it becomes final. I mean once it’s registered there will be no option for changing it. Your website has to live with it.

Choosing a website name is the challenge facing many e-commerce starters. They register a name but later on they  realize that it is impossible to execute new projects on their websites using it. Again, they find it lacking almost all good qualities that it is supposed to possess. This will eventually lead to lack of traffic that is required to propel their websites.

If you are on this situation do you go ahead and register a new website name and transfer pages from your old website to a new one? Nope, it is already too late. Your old website name has already live pages on the World Wide Web.

If you transfer the pages, search engines will declare a bad verdict against your website. They will penalize your new website on the grounds of content duplication and plagiarism. So, what do you do to overcome this stress? The good news is that domain name forwarding is the only option available for you. So, what is this domain name forwarding? Well, allow me to explain it using a mobile phone as an example.

I don’t know anything about your country’s mobile phone options, but I will tell you about one option available in our country’s mobile phones. Our mobile phones have an option of redirecting calls to another number. If I select this option in my phone, all my incoming calls will be directed to another number of my own choice.

This is the same way you can get rid of your bad website name. Forwarding is a situation where surfers click a certain domain and they will be directed to another one. Their browser address bar will show the forwarded domain name. This tells them that they have been actually forwarded to another website.

Forwarding is not the same as domain name masking also termed as cloaking. In masking, the browser address bar will not show the forwarded domain. Surfers won’t know that they have been directed to another website. Redirecting is the smartest strategy of improving the performance of your website. You can buy a good quality expired name and redirect it to your existing website. By doing this you will acquire the traffic of that expired name.

Again you can register the same name with different types of extensions and redirect them to your website. This secures you from the competition if another person registers your website name using a different type of extension apart from the one you are currently using.

Now that you have got this fact, why don’t you implement it to reap its benefits?

The importance of your domain name

Posted By Vrytek On Saturday, May 15th 2010 In Domain News | Tags: Domain, importance, Name, Your | 
The importance of your domain name

So you have you have an idea for a website, you have the hosting and a plan for the design and content – one thing his left, the domain. We’ve all been at this stage; you sit blankly staring at your computer screen wondering what to call your site. “No that doesn’t sound right”, “wait, yes, no that isn’t right either”. Frustrating isn’t it? It’s like writing the perfect novel only to have a case of writers block when it comes to penning the last chapter.

You domain name is perhaps the most important piece of advertising when it comes to your website. It needs to capture what your site is about and also have a nice sound to it, something that can roll of the tongue. Let’s take a good example; there is a domain for sale on sedo.com called ‘ringtonesforyou.net’. Why is this a good domain name? Well just by looking at the name you know what the site is about; mobile ringtones. Furthermore you can tell that it is not just a site that informs you about new ringtones or ringtone news but that it is a website where you can get those tones on your phone; the ‘foryou’ part. So someone who is looking for a new ringtone will see the name of this site and think: ‘Hey, that’s where I can get the new ringtone to jazz up my phone”.

Imagine you called your ringtone site ‘cell-phone-extravaganza.net’. Apart from the fact that ‘extravaganza’ isn’t the easiest word to spell it doesn’t really convey what the site is about. Yes, cell phones, but what about them? Someone looking at this site would not instantly know that it sold or providing ringtones; it could just be another cell phone site like thousands of others.

Your domain needs to articulate in a simple way what your site is offering. ‘ringtonesforyou.net’ is great as it expresses what the site is about and it is a simple phrase. It is ok to use two or three words in your domain but keep them simple and straightforward and also on point.

A bad domain will inevitably harm your site, don’t complicate matters keep it plain and easy to remember because ultimately the domain is what most people remember.

Domain coupons which make your website name affordable!

Posted By Vrytek On Tuesday, May 11th 2010 In Domain News | Tags: Affordable, coupons, Domain, Make, Name, Website, Which, Your | 
Domain coupons which make your website name affordable!

Using search engine analysis software and keyword trackers you will manage to find out that domain coupons and registrar coupons are very popular key phrases in web. Nevertheless, according to the data provided by recent independent researches, most webmasters have never heard about domain coupons, specials, promo codes registrars usually issue to provide webmasters with various discounts. It should be noted that registrar coupons can give a good chance to economize and find really affordable registration services. In this article readers will be provided with detailed information on domain coupons and their usage. Simply go ahead and read the story carefully from a very beginning to the end!

Actually, all registrar coupons or domain coupons are easily divided into the following categories:

- Purchase registrar coupons – the codes providing one time discount to order affordable services. It is possible to save a few dollars or just have one year for free.
- Renewal coupons – these codes are usually applied when renewing an existing domain name.
- Transfer coupons – domain coupons applied to transfer websites either to a new registrar.
- Additional services – together with registrar coupons website owners can be also get the discounts for the following services: internet marketing solutions, website updates, SEO services, free webmaster tools, PPC management service, etc.
- Specials – free SSL certificates, free privacy protection for domains, dedicated IP addresses, bandwidth, traffic and many other competitive advantages.
- Exclusive coupons – these codes are usually issued by companies for VIP customers and bulk domain purchasers. So, there are the special registrar coupons which allow webmasters with more than 100 domain names to get the best discounts for ordering new or renewing existing services.
- Temporary coupons – these codes are issued temporary and valid within the certain period of time. Such a well-known company as Name Cheap often provides temporary domain coupons which are replaced by new ones each month. Just check them from time to time to order really cheap services.
- Permanent coupons – these promo codes are valid for life and never expire.
Most people are usually puzzled on how to find the best domain coupons and select a reliable company. For this reason we have decided it would be nice to share the best methods to help our readers search and use discount codes and select registrars effectively:
- First of all we would advise you to consider all available registrar coupons provided by the company you are currently interested in. Then research all of them properly and select the most suitable one. Try to take into account both purchase and renewal coupons your favorite company can provide for its affordable web hosting services;
- Visit a popular registrar coupons website to consider other companies offering similar packages and compare their discounts for ordering affordable domain registration services;
- Remember that a good webmaster forum is a helpful informational resource for people who are searching for the best hosts, registrars and independent customer reviews and also considered to be the most suitable place to discuss the latest valid domain coupons;
- Once an affordable registrar is selected don’t hesitate to ask customer support provide you with the best registrar coupons and other beneficial specials before begin submitting an order. In order to simplify this procedure we would recommend you to subscribe RSS and receive all important news on domain coupons and discounts in the nearest future. Make sure that when acting in such a way it will be possible for you to find the best registrar coupons and buy affordable and reliable domain registration services quickly.
- You can use search engines and specifying such key phrases as domain coupons and registrar coupons. Make sure that you will simply find a lot of good websites and resources to go and find the best deals!

Use Suffixes for Cheap Domain Name Registrar

Posted By Vrytek On Monday, May 10th 2010 In Domain News | Tags: Cheap, Domain, Name, Registrar, suffixes | 
Use Suffixes for Cheap Domain Name Registrar

The best web domain names are often taken or expensive. The cheapest domains, on the other hand, are not always effective. If you want to enjoy cheap domain name registrar, adding a suffix can turn a highly popular domain into a low cost domain name for your website.

Top Suffixes for Private Domain Registration

To help you get started, here are some of the most popular and commonly used suffixes that you can include in your domain name.

YOUR PREFERRED DOMAIN NAME + CENTRAL

When people hear the word ‘central’, the mind generally envisions with a professional place where all their essential needs are met. It’s for this reason that most websites add the word ‘central’ to their preferred web domain.

Other similar suffixes include house, depot, spot, base, and site.

YOUR PREFERRED DOMAIN NAME + PORTAL

If your online business is related in any way to technology or the Internet then the word ‘portal’ would make a great suffix. Your target market is no doubt well-versed with terminology in these fields and they’ll immediately understand why you’ve used ‘portal’ in your web domain name. Others may not understand, but they’re unlikely to be part of your target market and thus, their opinions are mostly irrelevant.

Indeed, in this case, you derive one of the essential rules for buying domain names. Always choose words that speak your target market’s language and they’re sure to find interesting.

Words like ‘camp’ and ‘garden’ can also work as great suffixes as long as they’re used for the appropriate website.

YOUR PREFERRED DOMAIN NAME + NOW

The word ‘now’ is a simple but effective suffix for web domain names because of two major reasons. Firstly, it connotes a sense of urgency or a speedy process. Consider businesses that offer insurance and loans. When the word ‘now’ is included in their domain name, readers can’t help but think that these websites may offer a quicker way to obtaining what they want.

Secondly, the word ‘now’ can be considered synonymous to anything current or new. This is essential when your business depends on the latest trends like fashion or news sites where the latest reports are always of interest.

YOUR PREFERRED DOMAIN NAME + TALK

When you use the word ‘talk’ in your domain, people will always expect an interactive feature. This could be provided by way of forums, chat rooms, chat boxes, or even any platform that allows people to post their comments.

Similar words that connote the same idea include ‘voice’, ‘share’, ‘speak’, ‘cafe’, ‘connect’, or even ‘board’.

With these suffixes, we hope you’ve found the best words to help you register domain names cheap.

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